FUSE - The Convergence of Technology & Media

FUSE is a conference dedicated to technological in the publishing industry. I was responsible for developing the logo, brand identity, and collateral materials. My role involved leading the team in both content and design to create a highly successful website tailored to diverse user experiences.

The success of the FUSE website resulted in event attendance that exceeded projections and led to its adoption as the template for future NAPCO Media event sites. The strong reception of the FUSE visual brand also prompted its parent brand, Publishing Executive, to update its logo and visual identity to align with the FUSE branding.