NAPCO Media
Upon joining NAPCO, one of my initial responsibilities was to spearhead the rebranding initiative, transitioning the company’s identity to NAPCO Media. I designed the new logo and established comprehensive brand guidelines. Leading all associated branding projects, I collaborated closely with the Director of Digital Strategy to develop and launch a refreshed website for the brand.
The rebranding effort garnered significant positive media attention, which in turn resulted in an increased volume of projects. This included the creation of new brands and the revitalization of existing ones.