PRINTING United Digital Experience
During the pandemic, when PRINTING United was unable to hold its in-person expo, I collaborated with the Director of Digital Strategy to develop the PRINTING United Digital Experience, a comprehensive live virtual event platform. The site was designed to integrate live and archived video content, offer multiple user experiences, and facilitate scheduled programming, as well as sorting and searching of brands, equipment, and individuals.
This virtual platform effectively bridged the gap during a period when in-person events were not feasible, successfully delivering a dynamic and engaging experience for participants.